Top 25 Instagram Influencers – How Much Money Do They Earn?

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Influencers of Instagram

Instagram has influenced many people to leave behind traditional jobs and try to become Influencers of Instagram. Nowadays, even users with around 10,000 followers can make up to $200 per Instagram post. If more people follow you, then you’ll have the opportunity to make even more money. When you have a high number of followers, you’re able to encourage consumers to buy products you recommend. Of course, every company that pays for sponsored posts tries to find the perfect influencer that has the ability to reach their target audience.

What makes this social media platform so appealing to many users is that you can make a decent amount of money even if you don’t have a huge number of followers. But what about some of the most popular people on Instagram? How much do they make per post? Here is how much the top 25 Influencers of Instagram earn by promoting products on their profiles.

Kylie Jenner

Despite being only 22 years old, Kylie has managed to become one of the most famous people in the world. She also became the world’s youngest billionaire in 2019 at age 19. She currently has 175 million followers on her Instagram and makes around $1.2 million per sponsored post. Kylie is one of the most followed celebrities on this social media app.

Ariana Grande

Ariana Grande is a pop singer who first became popular for her role in the Nickelodeon TV show Victorious while she was still a teenager. Although Ariana has more followers than Kylie, she earns less money per post. However, she’s not that far behind Kylie, as Ariana makes $1 million per Instagram post. Ariana is the most listened to female on both Apple Music and Spotify, and has 185 million followers on Instagram. By gaining this many followers, she became the most followed woman on the app in 2019.

Cristiano Ronaldo

In January 2020, Cristiano Ronaldo became the first person to have 200 million followers on Instagram. This number has increased significantly in the meanwhile, as he now has 218 million users following him. Despite having such a huge number of followers, the soccer star makes less money per Instagram post than Ariana Grande. However, that might change soon if his following increases. Currently, Cristiano Ronaldo makes $975,000 per post on Instagram.

Kim Kardashian West

Even though she would not be such a huge celebrity without the help of Kim Kardashian West, her younger half-sister Kylie makes more money on Instagram. Kim is one of the most followed people on the social media app with 170 million followers, yet makes $910,000 per sponsored post.

Kim has just 5 million followers less than Kylie, yet her younger half-sister makes nearly $300,000 more per post. Taylor Young, a social media expert and one of the best online assignment help analysts, who also makes social reviews, believes that this difference in price per post is due to Kylie’s fans being more engaging. Taylor notes that fan engagement is more important than the number of followers Influencers of Instagram has when it comes to determining how much they’ll get paid per post.

Selena Gomez

Selena Gomez used to be the most followed female on Instagram until Ariana Grande took over the throne. The famous actress and singer currently has 176 million people following her on Instagram. She makes $886,000 per post.

Dwayne “The Rock” Johnson

Dwayne “The Rock” Johnson is one of the most iconic movie stars of our time. The success of his movies led to him ultimately becoming among the highest paid actors in the world. The Rock also has a huge following on social media. More than 183 million people follow him on Instagram, and he makes $882,000 per post.


Beyoncé was only 16 years old when she became famous. Now, at age 38, she’s just as relevant in the entertainment industry. Aside from releasing numerous popular studio albums, Beyoncé also starred in successful movies throughout her career. She now has 146 million people following her on Instagram and charges $785,000 per sponsored post.

Nicki Minaj

Nicki Minaj has thus far sold more than 100 million records worldwide, which solidified her place as one of the best-selling music artists in the world. Her music and public image helped her gain 114 million followers on Instagram. Nicki’s popularity on this social media platform allows her to charge $751,000 per post.

Taylor Swift

Taylor Swift rarely promotes products on her Instagram profile, but that doesn’t mean she can’t make a lot of money by charging for a sponsored post. One of the most popular country and pop singers in recent years can earn $750,000 per Instagram post.


Neymar made his professional debut in soccer at age 17 and has been a star ever since. His talent has earned him a number of titles and made him the third highest-paid athlete in the world in 2019. Neymar has 138 million followers on Instagram and earns $722,000 for every sponsored post.

Justin Bieber

Justin Bieber was becoming insanely popular at the same time social media became widespread, and he certainly found a way to use it to his advantage. Today, Bieber has 135 million fans following him on Instagram, and he earns just as much as Neymar per sponsored post – $722,000.

Lionel Messi

Lionel Messi is a professional soccer player from Argentina who serves as the captain of the Spanish football club Barcelona. He is often considered as one of the best players of all time, which has helped him gain a huge number of fans across the world. Messi has 150 million followers on Instagram and makes $650,000 per sponsored post.

Kendall Jenner

The Kardashian and Jenner sisters make a good portion of their wealth by promoting products on their social media accounts. It is estimated that around a fourth of their income is from social media posts. It comes as no surprise that Kendall with her 129 million followers can earn a lot of money on Instagram. She currently charges $611,000 per post.

Khloé Kardashian

Despite having 110 million fans following her on Instagram, Khloé still has a long way to go before she can make as much as Kim or Kylie. Khloé currently earns just $11,000 shy of what Kendall charges per post. Khloé receives $600,000 for each time she promotes a product on Instagram.

Kevin Hart

Kevin Hart is one of the most successful comedians in the world. He releases extremely popular comedy specials, goes on world tours often, and stars in huge movies. As an Influencers of Instagram, his personality helped him gain more than 90 million followers. Kevin currently charges $480,000 per Instagram post.

Demi Lovato

Demi Lovato has 82 million followers on Instagram, yet she charges almost the same amount of money per post as Kevin Hart. The famous singer and actress is only 27 years old, but she makes $458,000 for every sponsored Instagram post.

David Beckham

David Beckham retired from football in 2013, but has continued being in the public eye. He is considered a British cultural icon and is one of the owners of an American professional soccer club in Miami called Inter Miami. David Beckham has 63 million followers on Instagram and makes $357,000 per post.

LeBron James

LeBron James is one of the most gifted basketball players of all time. He is also an incredibly popular celebrity on social media. He has more than 64 million Instagram followers. LeBron currently charges $300,000 per post. This makes him the highest-paid social media influencer in the NBA, as also mentioned in the review of the thesis writing service.

Priyanka Chopra Jones

Priyanka Chopra Jones is one of India’s highest-paid celebrities. She is an actress and singer who starred in a number of Bollywood box-office hits, as well as a few Hollywood movies. When she was only 18 years old, she won the Miss World 2000 pageant. Priyanka has 53 million followers on Instagram and makes $271,000 per post.


Similar to David Beckham, Ronaldinho is a legendary soccer player who retired a few years ago. He officially stopped playing in 2015, but has still remained an iconic figure in the soccer world. Ronaldinho is best known for his creativity on the field and technical skills, which is why he has countless fans across the globe. He currently an Influencers of Instagram and has over 51 million followers on Instagram and charges $256,000 for every sponsored post.

Gareth Bale

When Spanish soccer club acquired Gareth Bale in 2016, they paid what was then the highest transfer fee in the history of the sport. It cost the club roughly $109 million to get Bale on their team. This has proved to be an excellent investment as an Influencers of Instagram, as he is widely regarded among the top soccer players in the world. More than 43 million people follow him on Instagram due to his football skills, which allows him to charge $218,000 per post.

Zlatan Ibrahimovic

Soccer players really know how to make money on social media. Here’s another famous footballer that is among the most-followed people on Instagram with 43 million followers. Due to his enormous online following, Zlatan is able to charge $200,000 per sponsored post.

Virat Kohli

Virat Kohli serves as one of cricket’s most notable players. He is often considered to be among the greatest batsmen in the world. Virat currently captains India’s national team and is married to one of the highest-paid actresses in the country, Anushka Sharma. He has more than 58 million followers on Instagram and charges $196,000 per post.

Luis Suárez

Just like Lionel Messi, Luis Suárez also plays for Spanish soccer club Barcelona. He is from Uruguay and has the highest number of followers among the country’s residents. More than 37 million people follow Suárez on Instagram. He earns $184,000 for every sponsored post he makes.

Conor McGregor

Conor McGregor is one of the iconic UFC fighters in history. He is also the first UFC fighter to hold titles in two separate weight divisions at the same time. Apart from being a successful mixed martial artist, Conor is a very famous celebrity and a good influencers of Instagram. He has over 36 million Instagram followers and charges $169,000 per post.





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